Month: November 2014

How to Stop Your Church from Being Boring on Social Media

No one likes to be called ‘boring’. You may be okay with being called plain, standard or simple, however ‘boring’ is probably not something you’re okay with, especially when we’re talking about your church’s social media.

How to Stop Your Church from Being Boring on Social Media
 
Okay, maybe boring is a loaded word and even a little subjective, but we’ve all seen social media that could pass for an announcement in your church bulletin. It’s lifeless, it’s not engaging and it doesn’t connect with your audience. In other words, it’s boring.
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6 Common Misconceptions Pastors Have about Social Media

I’ve written before about how I’m grateful that my pastor engages people on social media. He definitely makes my job a whole lot easier. However, I know that he’s more of a rarity than the norm. There are lot of pastors out there who simply refuse to engage in social media.

6 Misconceptions Pastors Have about Social Media
 
Now I understand that some pastors have real concerns and fears about social media. These concerns are genuine and they shouldn’t be taken lightly. However, I wonder for a lot of these pastors if their concerns are based on facts or misconceptions about social media?
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Why We Decided to Cancel Our Church Mobile App

It’s time we canceled our our church mobile app. Yes, I know for some churches it’s kind of a prestigious thing to have a church mobile app, but in the end we have to let it go. Don’t get me wrong, it’s not that we didn’t enjoy the app or think that it wasn’t quality. However as any good digital team should, when technology changes it’s always a good time to evaluate how our time and money is being spent.

Why We Decided to Cancel Our Church Mobile App
 
The Church mobile app business is interesting. Most are based around the idea that all you need to do is provide the graphics (logos, etc.. ) and the media (videos, audio or rss feed) and the app company puts your content into one of their templates and submits the app to Apple and Google. Then all you have to do is promote it to your church and let them know about the mobile app. On the surface it seems simple enough, but as I’ve said before I’m not sure if it’s the best use of resources.

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7 Ways to Improve Your Church’s Twitter Profile Right Now

If you care a lot about your church’s digital presence, you’ve probably spent a lot of time working on your website’s homepage. You’ve thought through the menu, the main images and the how your logo is displayed. You know that your website is the first thing that most of your visitors will see (yes, even before they see your building).

7 Ways Improve Churchs Twitter Profile Right Now
 
Your Twitter profile shouldn’t be treated any differently. Your Twitter profile is a great way to display your branding and provide additional call to actions for your visitors. Sadly, a lot churches neglect their Twitter profile and never take the time to give it the proper attention it deserves. What a lot of churches don’t realize is that just like their website’s homepage, the Twitter profile page is extension of their digital brand.
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