Month: February 2015

5 Awesome Ways to Quickly Improve Your Church’s Website

We need a new church website! I hear that battle cry often from churches who are frustrated with the current state of their website. I don’t blame them, building and maintaining a church website can be a difficult process.

5 Awesome Ways to Quickly Improve Your Church's Website

However, there are some small steps that you can use on your website that won’t require a complete overhaul. Instead these small steps can give your visitors a better user experience and give your website some clear direction. These steps will also ensure that your visitors know what you want from them and it will increase the chance that your visitors will respond. Here they are: (more…)

3 Social Media Basics You Should Be Constantly Reviewing

About four weeks ago, our social media team conducted our annual review. This is where we looked at what social media worked, what didn’t, and what we need to improve on (you can read more about the process here). It’s one of my favorite things to do since it helps realign our social media content with our church’s mission.

3 Social Media Basics You Should Be Constantly Reviewing

Of course, we don’t just evaluate only one time a year. No, we’re always evaluating what we do and how we could do it better. One way we do this is by asking ourselves three questions about our social media. These three questions force us to make sure we’re following some social media basics and make adjustments accordingly. Here are the questions we ask: (more…)

3 Easy Tips for Making Better Instagram Graphics

Images dominate social media. There isn’t a social media network out there that isn’t trying to find a way to get their users to share more images and interact with their content. If you’re only using text on social media, you’re missing the boat.

3 Easy Tips for Making Better Instagram Graphics

The best way to start using images on social media is to begin using Instagram. It’s very easy to learn, it has a large user base, and it continues to grow every year. As I’ve said before, if I was starting my church’s social media from scratch, it’s the network I would join first.

However, Instagram is about more than just taking selfies and pictures of cappuccinos in your local coffee shop. With some very basic tools, you can create great graphics that will help get our your church’s message. These are graphics like sermon quotes, announcements, or scripture verses and they can add a new twist to your social media and help you gain a whole new audience. (more…)

Two Habits That Doubled My Blogging Output

I’ve written a lot lately about why I think your pastor and your staff should blog. Sure, it’s easy for me to encourage you and your church staff to do this. It’s an entirely different endeavor to actually go and write content for a blog or your church’s web site.

Two Habits That Doubled My Blogging Output

Don’t worry, I’ve been in your shoes. I’m not a prolific writer. I’d say that I’m mediocre at best, but I’ve learned a few tricks that make blogging much easier for me. I’ve learned that I don’t have to be a night owl, or have the latest software. Instead, I’ve learned two very important things that have helped me double my output of blog posts. Here they are… (more…)

10 Things I Believe about the Church and Social Media

I’ve been on church staff for almost two years now and I’m having a lot of fun. The more time I spend with our staff and other churches, the more I get excited about the future.

10 Things I Believe about the Church and Social Media

Over these last two years, my opinions and assumptions have changed about social media. What hasn’t changed is my belief that the church can be a force of good on social media. I think the church is a position for God to use social networking for some amazing things. (more…)

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