Month: June 2015

Social Media Weekly Brief for 6/26/15

Can you believe it’s Friday? Welcome to this week’s social media brief. This week, we have stories about senior citizens, typography, and security hacks. Also, next Monday on the Ask Darrel Podcast we’ll talk about how much your church should be paying for graphic design.

Social Media Weekly Brief for 6_26_15

A New Type of App Could Spur Online Conversations Among Seniors
What this means for your church: This article makes an interesting case that senior citizens would rather talk then type when it comes to computers. The more I think about it, it makes sense. As church’s try to move more and more into the digital age, we need to take into account how much change our senior citizens are willing to take. I think it will take some time for technology to understand how to best serve seniors. When that happens, the church will need to take advantage.
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The 2015 Summer Reading List for Church Communications

It’s summertime and that means it’s time to get your summer reading list together. My goal this year is to finish 39 books by the end of the year and summer is the time of year where I can knock out a good portion of that goal.

The 2015 Summer Reading List for Church Communications

This year on my list I have books about design, productivity and technology. Each book is picked to help grow and enhance my personal development. However, as I went through my list I found seven books that I think every church communications leader should read this summer.
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Episode 13: When Is the Best Time to Post on Social Media?

Welcome to Episode 13 of the Ask Darrel podcast. In this episode, we cover the best times to post on social media. Also, thanks to everyone for listening. I’ve been blown away from by the numbers!

When Is the Best Time to Post on Social Media?

Today’s question comes from a conference I recently spoke at:

When is the best time to post on social media?
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Social Media Weekly Brief for 6/19/15

Can you believe it’s Friday? Welcome to this week’s social media brief. This week, we have stories about YouTube stars, social media moms, and Google penalties. Plus, next Monday on the Ask Darrel Podcast we’ll talk about the best times to post on social media.

Social Media Weekly Brief for 6_19_15

Twitter’s C.E.O., Dick Costolo, Is Set to Exit, Feeling Heat of Criticism
What this means for your church: While we don’t know all the reasons why the CEO of Twitter is leaving, I can speculate that it probably has something to do with revenue. If that is the case, I don’t think we too far away from filtered news feeds like you see on Facebook.
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4 Ways to Make Your Church Facebook Page More Successful

I have love and hate relationship with Facebook. I think it’s interface is poorly design and I don’t like how it handles my privacy. But here’s the truth, majority of people who are on social media use Facebook. In fact, if you’re like most churches in America, your primary social media channel is Facebook. So if you haven’t done it yet, it’s time to get serious about your church’s Facebook page.

4 Ways to Make Your Church Facebook Page More Successful

For most churches, there are two goals with Facebook. The first is to increase the number of people who like your page. The theory has always been, the more people who like your page, then the more people will see your content. The second is obviously increasing your reach (more people seeing your content). This usually dependent either getting more likes or paying to boost your post. Of course there’s a catch…. (more…)

Episode 12: How to Run Social Media on a Tight Budget

Welcome to Episode 12 of the Ask Darrel podcast. In this episode, we cover how to run social media on a tight budget.

How to Run Social Media a Tight Budget

Today’s question comes from multiple people. In fact, it’s one the top questions I get when consulting with churches. Here it is:

How can I run social media on a tight budget?
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