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Okay, let’s the news and craziness regarding Instagram’s new algorithm.
Though broadcast TV remains king, gobbling up $2 billion of ad budgets, campaigns are increasingly turning to YouTube for its finer precision in targeting voters and its potentially viral popularity. Old-fashioned commercials are pricey, time-limited and impossible to pass on, while YouTube lets campaigns experiment with a wider range of lengths, costs and talking points.
We’re about one or two election cycles away from network television being abandoned as the ad platform of choice for presidential campaigns.
via How YouTube is shaping the 2016 presidential election – The Washington Post
Really interesting article. This definitely has impact on the future of mobile apps and QR codes.
To be clear, this is just the beginning of the bots era, and there are many developments to come. The leaders in this space — Kik, WeChat, Line, Facebook, Slack, and Telegram — all have their own ideas about how this is all going to play out. But one thing I think we can all agree on is that chat is going to be the world’s next great operating system: a Bot OS (or, as we like to call it, BOS). These developments open up new and giant opportunities for consumers, developers, and businesses. Chat apps will come to be thought of as the new browsers; bots will be the new websites. This is the beginning of a new internet.
via The Future of Chat Isn’t AI — Medium.
Vlog Episode #002. Let’s do this. Today we’re talking about managing the millennial generation and why they’re different. We’ll dive in to management practices and how to handle large projects with this generation.
One of things I wanted to try this year was doing some video content. So here’s my first shot. Let me know you think in the comments section on YouTube.