Welcome to Episode 9 of the Ask Darrel podcast. In this episode, we cover the difference between Hootesuite and Buffer and which one might be best for your church.
Today’s question comes from Andy Hammond:
I’m currently using Buffer for my church, should I look at using Hootesuite?
Happy Friday and welcome to this week’s social media brief. This week, we have stories about millennial moms, Instagram, and Facebook ads. Plus, next Monday on the Ask Darrel Podcast we’ll talk about the differences between Hootsuite and Buffer.
Marketers Grapple With Uncertain Reach of Branded Content on Instagram
What this means for your church: While Instagram continues to have incredible growth, it continues to present problems for your church marketing. It lacks the ability to re-share content like Facebook or Twitter and it lacks good analytic tools. While churches should still invest in Instagram, they should do so knowing that measuring success may be difficult.
It’s one thing to create social media, it’s another thing to create a strategy for your social media. Strategy is what keeps you from wasting time by forcing to you map out a plan. It requires to you to think about what you want to achieve with your church’s social media and how you can make it happen.
Now you don’t have to be overwhelmed by the process of creating a social media strategy. Instead, if you follow the step by step process below, you can be well on your way to creating a social media strategy that will accomplish your goals and provide you with clarity when creating social media for your church.
Welcome to Episode 8 of the Ask Darrel podcast. In this episode, we talk about how small church pastors can use social media to disciple their church.
Today’s question comes from John Finkelde:
How does a small church pastor use social media to disciple their church?
Hello and welcome to this week’s social media brief. This week, we have stories about millennials and YouTube, hero images, and Google reviews. Also, next Monday on the Ask Darrel Podcast we’ll be talking about using social media with small churches. Have a great weekend!
Millennial-Mobile “How-To” Searches Explode On YouTube
What this means for your church: If millennials are looking to YouTube for how-to based content, then churches have an opportunity to create content that fits that mold as well. This is a chance to create videos for evangelism training, theological concepts and leadership coaching.
Anyone who says running social media church is easy obviously hasn’t done it before. You’re dealing with various ministries, staff and volunteers, who all have their own demands. Plus, you’re trying to get people to like, retweet and share your content that you’ve created. Some days it seems like a never-ending cycle.
However, it doesn’t always have to be that way. You don’t have to let the daily grind of social media take away the joy of what God has called you to. There are things that you can do to make sure you keep the right perspective, avoid burnout and create the space you need.
Welcome to Episode 7 of the Ask Darrel podcast. In this episode, we talk about how churches can stay relevant online during national events.
Today’s question comes from Zaryland Ervin:
How can churches stay relevant online during national events?